LAS VEGAS — Ford Motor Co., beset by ongoing manufacturing woes, informed sellers on Saturday it was pushing again allocations and that wholesale deliveries will likely be lighter till the top of Might, though it continues to provide automobiles and fill buyer orders.
Ford sellers who attended a make assembly informed Automotive Information they didn’t anticipate new inventory allocations till the top of Might attributable to manufacturing cuts, though Ford spokesman Stated Deep mentioned the corporate continues “constructing for each retail and inventory.”
Which means new-car showrooms which were almost empty for months will stay so throughout what is usually a wholesome spring promoting season for the business.
Ford has misplaced 100,000 models of manufacturing attributable to 37 suppliers failing to supply components as scheduled, the automaker informed sellers in a gathering on the NADA Present right here, in accordance with three individuals current.
The difficulty has exacerbated Ford’s stock woes which have left most dealership heaps naked. Ford mentioned it obtained 90,000 new-vehicle orders in January and one other 72,000 orders in February, suggesting the corporate stays hampered by a backlog of orders amid manufacturing cuts. In February, some 33 % of the corporate’s U.S. retail gross sales fulfilled earlier buyer orders.
Ford executives on Saturday forecast the corporate’s U.S. retail gross sales in 2022 will likely be 1.66 million, in accordance with two of the individuals current. Ford expects to seize 13.3 % of the U.S. market this 12 months, the 2 individuals mentioned, which might be a rise over final 12 months.
The corporate expects its complete U.S. quantity to extend this 12 months and initiatives a rise in world wholesale quantity of 10 to fifteen %, a spokesman mentioned in an announcement.
Ford’s U.S. gross sales fell 21 % in February and are off 11 % year-to-date.