Authored by Zachary Stieber through The Epoch Occasions (emphasis ours),
U.S. Well being Secretary Robert F. Kennedy Jr. just lately instructed executives from high meals corporations that he desires synthetic dyes out of the nation’s meals provide earlier than he leaves workplace, in accordance with a meals firm commerce affiliation electronic mail.

Kennedy, head of the Division of Well being and Human Companies (HHS), on March 10 met with executives from PepsiCo, Tyson Meals, and different corporations that promote meals and meals merchandise. Writing on social media platform X, he stated the dialogue lined meals security, stating, “We are going to strengthen shopper belief by getting toxins out of our meals.”
The Client Manufacturers Affiliation, a commerce group representing PepsiCo and different meals and shopper items makers, participated within the assembly.
In an electronic mail despatched after the assembly and seen by The Epoch Occasions, the affiliation said that Kennedy wished to work with the trade in a collaborative and non-adversarial vogue.
He additionally communicated the Trump administration’s sturdy want to take away synthetic dyes equivalent to FD&C Blue No. 1 from the meals provide, labeling it as an pressing precedence to be accomplished earlier than he exits workplace.
Kennedy was quoted as saying that he expects “actual and transformative” change by “getting the worst components” out of meals.
Kyle Diamantas, appearing deputy commissioner for human meals on the Meals and Drug Administration (FDA), knowledgeable attendees that he knew the trade couldn’t act alone and stated the FDA would work with corporations to bolster the necessity for a federal framework to keep away from patchworks from state regulation, in accordance with the e-mail.
California in 2024 banned synthetic dyes from college lunches. A number of different states have moved towards laws limiting using the dyes. The FDA in January revoked authorization for Pink No. 3, one of many dyes, in meals merchandise.
Kennedy additionally stated throughout the assembly that he’ll take motion except the trade acts, in accordance with the e-mail.
“On Monday, trade leaders met with Well being and Human Companies Secretary Robert F. Kennedy, Jr. to debate his Make America Wholesome Once more agenda and dealing collectively to keep up shopper entry to protected, reasonably priced and handy product selections,” Melissa Hockstad, president and CEO of the Client Manufacturers Affiliation, instructed The Epoch Occasions in an emailed assertion.
“It was a constructive dialog and we stay up for continued engagement with the secretary and the certified consultants inside HHS to help public well being, construct shopper belief and promote shopper alternative.”
A PepsiCo spokesperson instructed The Epoch Occasions through electronic mail that the assembly was a productive first step in working with the Trump administration and that the corporate is concentrated on offering folks with a variety of handy, reasonably priced, and protected meals and drinks, together with choices with no synthetic dyes, that are also referred to as artificial colours.
“We stay up for partnering with the Division of Well being and Human Companies within the mission to offer protected, reasonably priced, and healthful meals for all,” a Kraft Heinz spokesperson instructed The Epoch Occasions in an electronic mail.
The FDA didn’t return an inquiry.
An HHS spokesperson declined to touch upon the assembly, as an alternative pointing to how Kennedy just lately moved to terminate a rule that lets meals producers use components with out FDA approval.
“For much too lengthy, ingredient producers and sponsors have exploited a loophole that has allowed new components and chemical compounds, usually with unknown security information, to be launched into the U.S. meals provide with out notification to the FDA or the general public,” Kennedy stated in a March 10 assertion posted on X.
Kennedy stated his assembly with CEOs lined “meals security and radical transparency to guard the well being of all People, particularly our youngsters.”
“Assist … Make America Wholesome Once more,” he stated.