Index Investing News
Sunday, May 24, 2026
No Result
View All Result
  • Login
  • Home
  • World
  • Investing
  • Financial
  • Economy
  • Markets
  • Stocks
  • Crypto
  • Property
  • Sport
  • Entertainment
  • Opinion
  • Home
  • World
  • Investing
  • Financial
  • Economy
  • Markets
  • Stocks
  • Crypto
  • Property
  • Sport
  • Entertainment
  • Opinion
No Result
View All Result
Index Investing News
No Result
View All Result

Billionaire founder of Paul Mitchell invests in man-made coral reefs

by Index Investing News
April 11, 2023
in Property
Reading Time: 3 mins read
A A
0
Home Property
Share on FacebookShare on Twitter


They are majestic and beautiful and critical to the world economy. Coral reefs, often called the “rainforests of the sea,” support roughly 25% of all known marine species. They are vital not just to sea life, but to human life. And the planet has lost half its coral reefs since the 1950s due in large part to climate change.

The total economic value of coral reef services for the united states alone, including fisheries, tourism, and coastal resilience, is over $3.4 billion annually, according to the National Oceanic and Atmospheric Administration. That includes $1.8 billion a year in flood protection benefits from averting damage to property and economic activity. The annual value of U.S. commercial and recreational fisheries dependent on coral reefs is $200 million.

Now, an unlikely pair is teaming up not to save existing reefs but to create new more resilient reefs: Marine scientist Dr. Deborah Brosnan of the Ocean Shot Project, and John Paul DeJoria, co-founder of John Paul Mitchell hair care systems and Patron Spirits. Brosnan has been studying coral reefs for more than 25 years, with a specific focus on the Caribbean.

“Coral reefs are at risk. We have lost more than a third of coral reefs already,” Brosnan told CNBC. “And the prognosis for losing more is high. So right now today, we lose more coral reefs in a day than we can restore in a decade.”

Coral reefs are one of the most important ecosystems on the planet, according to Brosnan, who explained that while they occupy a fraction of the sea floor, they support more than half a billion people a day. A living coral reef will break 95% of a wave’s energy, which means it creates a calm lagoon and protects us from storm surge. Reefs are mitigating sea level rise.

Brosnan’s solution is not to restore damaged reefs, but rather replace them with manmade reefs designed to be far more resilient to climate change.

 “We came up with the technology to figure out the shape that a reef should be and the size that the reef should be in order to promote biodiversity and to protect the coastline,” explained Brosnan.

The reefs are made of a PH-neutral concrete — calcium carbonate, which mimics the natural makeup of reefs. It’s a dead skeleton, but then the team attaches corals grown in a nursery — 300 of them from 3 different species. Fish then move in. 

Last fall, the first project was installed off the coasts of Antigua and Barbuda. It was neither easy nor cheap, but Brosnan found a billionaire backer, DeJoria, to fund the project, which cost about $1 million.

“It’s my way of paying a little bit of rent for being here on the planet earth,” said DeJoria, who has a real estate project on Barbuda.

“I’m doing a billion-dollar project of fine beautiful homes. Incredible. It’s a big project,” he explained. “The people, they are very wealthy people, and they love the fact that everybody’s getting a good job, making good money, and that we’re bringing the reefs back.”

While DeJoria touts the jobs he’ll bring to the islands, restoring the reefs has a much wider economic impact.

“When you lose a coral reef, you lose extraordinary beauty, so when that disappears, tourism goes down because it’s not a nice place to go. Added to that the fisheries. Coral is vitally important for fisheries,” said Brosnan.

 Brosnan and DeJoria intend to build a facility on Barbuda to manufacture these reefs, which could then be installed anywhere around the world. They have two more ready to go. The technology is there, but the ability to scale it is a larger financial hurdle.

 “The question is, will the world listen?” asked Brosnan. “This is very doable. This is doable in the region, it is doable globally. What we need is the investment in the technology, the investment in the deployment, and the recognition that there is a return on that investment in terms of our own health, our own safety on the coast, and the livelihood of at least a billion people on the planet.”

 

 



Source link

Tags: billionaireCoralFounderInvestsManmadeMitchellPaulreefs
ShareTweetShareShare
Previous Post

Huge neighborhood possible for Solana Ranch, long source of development rumors

Next Post

Official Trailer for Meta Romance ‘On Our Way’ with Sophie Lane Curtis

Related Posts

 Million Airform ‘Bubble House’ Was Built Using a Giant Balloon

$2 Million Airform ‘Bubble House’ Was Built Using a Giant Balloon

by Index Investing News
May 23, 2026
0

Architect Wallace Neff's iconic Airform "bubble house" has returned to the market in Los Angeles County for the first time...

Inside Actress Andie MacDowell’s Sprawling South Carolina Home

Inside Actress Andie MacDowell’s Sprawling South Carolina Home

by Index Investing News
May 19, 2026
0

In 2023 the actress Andie MacDowell turned 65 and took due note of another milestone: She had been living in...

Curb Appeal Isn’t Just For Listings. Agents Need It, Too

Curb Appeal Isn’t Just For Listings. Agents Need It, Too

by Index Investing News
May 15, 2026
0

The next time you’re telling your clients to spruce up their listing, coach Darryl Davis writes, take a look at...

Just Listed | 11211 Prosperity Farms Road #B203 & 204

Just Listed | 11211 Prosperity Farms Road #B203 & 204

by Index Investing News
May 7, 2026
0

Double office suite for Sale in Palm Beach Gardens PRETTY IN PALM BEACH GARDENS2,034 sqft  Double office suite in Palm...

Virginia Greek Revival Estate Finds a Buyer at .25 Million in Just 2 Days

Virginia Greek Revival Estate Finds a Buyer at $4.25 Million in Just 2 Days

by Index Investing News
May 3, 2026
0

A one-of-a-kind Georgian manor located just 20 minutes from Richmond, VA, has found a buyer after just two days on...

Next Post
Official Trailer for Meta Romance ‘On Our Way’ with Sophie Lane Curtis

Official Trailer for Meta Romance 'On Our Way' with Sophie Lane Curtis

Allowing Pets In Your Rental Units: Pros And Cons | Inman

Allowing Pets In Your Rental Units: Pros And Cons | Inman

RECOMMENDED

Scenes from an American migration crisis

Scenes from an American migration crisis

April 30, 2023
Alternatives for Traders in 2025 and Past

Alternatives for Traders in 2025 and Past

April 18, 2025
Is EA Sports activities FC 25 coming to Xbox One?

Is EA Sports activities FC 25 coming to Xbox One?

September 19, 2024
Brit insists ‘I am harmless’ after taking 2 circumstances of ‘money’ to UK when it was £15m of cocaine as she faces 60yrs in jail

Brit insists ‘I am harmless’ after taking 2 circumstances of ‘money’ to UK when it was £15m of cocaine as she faces 60yrs in jail

November 14, 2024
Stocks making the biggest moves premarket: PENN, LYFT, WE

Stocks making the biggest moves premarket: PENN, LYFT, WE

August 9, 2023
“They’ve bought no person like him”

“They’ve bought no person like him”

March 20, 2025
How to Plan for (and CRUSH) Your 2023 Goals

How to Plan for (and CRUSH) Your 2023 Goals

December 4, 2022
That Was A Dream Come True

That Was A Dream Come True

January 13, 2025
Index Investing News

Get the latest news and follow the coverage of Investing, World News, Stocks, Market Analysis, Business & Financial News, and more from the top trusted sources.

  • 1717575246.7
  • Browse the latest news about investing and more
  • Contact us
  • Cookie Privacy Policy
  • Disclaimer
  • DMCA
  • Privacy Policy
  • Terms and Conditions
  • xtw18387b488

Copyright © 2022 - Index Investing News.
Index Investing News is not responsible for the content of external sites.

No Result
View All Result
  • Home
  • World
  • Investing
  • Financial
  • Economy
  • Markets
  • Stocks
  • Crypto
  • Property
  • Sport
  • Entertainment
  • Opinion

Copyright © 2022 - Index Investing News.
Index Investing News is not responsible for the content of external sites.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In