Keller Williams Launches New World Model Tagline

“The place Entrepreneurs Thrive” symbolizes KW’s dedication to actual property agent enterprise success 

Keller Williams (KW), introduced right this moment the launch of a brand new model tagline, “The place Entrepreneurs Thrive,” at Mega Camp, a KW-powered annual actual property coaching convention.

“We went on a mission to outline our decades-long function,” mentioned John Keller, head of transformation at KW. “And, we ended up proper the place we started.”

“We are going to proceed to construct the place the place entrepreneurs thrive,” mentioned Keller. “It’s what we’re constructed to do, what we like to do, and what the trade wants us to do.” 

Through a video presentation, Keller unveiled the brand new tagline to greater than 11,300 Mega Camp attendees. 

“At Keller Williams, we need to proceed to earn the correct to be the house of the dreamers, the doers, the entrepreneurs – the a whole bunch of 1000’s of you who’ve dreamed and constructed your personal enterprise and, within the course of, constructed ours,” mentioned Keller.

“We’re reigniting a tradition of supporting entrepreneurial visionaries,” mentioned Keller.

Together with reinforcing KW’s place inside the actual property trade, the brand new tagline is a part of the corporate’s ongoing transformation and enduring dedication to gas limitless development for actual property entrepreneurs by way of coaching, teaching, and options.

“You’re dwelling in a house constructed for entrepreneurs to thrive,” mentioned Keller. “And true entrepreneurs don’t have to attend for doorways to open for them. In any case, we now have our personal lockboxes.” 

As a part of a business-to-business advertising and marketing marketing campaign, KW will roll out the brand new tagline in 2022.

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